domingo, 25 de noviembre de 2012

Ethos , Logos , Pathos!


 Logos:This advertisement shows use of logos at the bottom of the page where it explains the characteristics and benefits of the Tria.it says , "Activated  with 2% salicylic acid , the Tria Blue light will clean your acne , up to 70% improvement in you skin!". This assures you that by using Tria you will avoid and eliminate acne.
 Pathos: This advertisement shows a clear use of pathos in the picture itself. In the caption above where it says "For every pair of shoes purchased TOMS gives a pair to a child in need." Then bellow their is a picture of Tom with many children in need smiling. This makes you feel that by buying a pair of shoes you are doing something to help others in need and ,  to make the world a better place.Also by seeing the kids in the picture with their cute smiles it makes you feel like you can do something to help them and you should!
Ethos:This advertisement shows a clear use of ethos.It has 2 big pictures of celebrities and the product that they each use for hairstyling. Below the picture it says "Get Olivia's undone chignon" Then it explains how Olivia Palermo uses that hairstyling product , where you can get it and its cost. This makes you want to also use this product since a celebrity uses it!

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